The Theory and Practice of Revenue Management (International Series in Operations Research & Management Science Book 68)
The Theory and Practice of Revenue Management (International Series in Operations Research & Management Science Book 68)

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Revenue management (RM) has emerged as one of the most important new business practices in recent times. This book is the first comprehensive reference book to be published in the field of RM. It unifies the field, drawing from industry sources as well as relevant research from disparate disciplines, as well as documenting industry practices and implementation details.Successful hardcover version published in April 2004.

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  • Released: November 16, 2020
  • Author: Kalyan T. Talluri
  • Rating: 3,8
  • Publisher: Ebook DIgital Agency
  • Total Page: 541 pages
  • File Size: 3670 KB
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